Writing on the web

I recently ran across a very good link to an article on writing on the web. I am including it here as a reference and I encourage a visit.

The truth is, most online readers don't care much about grammar, spelling, and punctuation as long as they get the information they need. That said, good grammar does build trust in your organization. So does proper spelling - so proofread your text and ask a professional copywriter to look it over if at all possible.

The main thrust of the article is that people read and interact with information differently on the web, and therefore it must be presented differently to be effective.